You will sometimes even encounter altered versions of popular songs being used in really low-budget commercials or when they just couldn't afford the song they really wanted.This can have the biggest backlash if potential customers feel the original song is somehow "cheapened" or "ruined", so this treatment is often reserved for older or more obscure music. The song's lyrics are rewritten to extol the virtues of the product. Moody Trailer Cover Song applies this logic to trailers. Sometimes it's made as close to the original as possible sometimes it's wildly different. The agency didn't buy (or couldn't afford) the rights to the actual recording, so instead they acquired the right to use the song itself and did their own version. It's used almost untouched except possibly for a bit of editing to make it fit the length of the commercial, or to get right away to the "good bits" (i.e., the part that has relevance to the commercial's pitch). The agency bought the rights to the specific recording that everyone knows. The Walking Dead continues next Sunday in the US and Monday night in the UK on FOX UK at 9pm. The episode also featured the classics 'Town Called Malice' by The Jam and Roy Orbison's 'Crying'. The song itself only became available on Spotify last week. Yea we got a front row seat, O, to a life that can't be beat, Right here on easy street ,Cause the world is but a treat, When you're on easy street, 'Cos the world is but a treat, When you're on easy street It's time to have a little fun, And we're inviting you to come, and see why you should be, On easy street Yea we got a front row seat, O, to a life that can't be beat, Right here on easy street, It's our moment in the sun, And it's only just begun It's our moment in the sun, And it's only just begun, It's time to have a little fun, We're inviting you to come and see why you should be, On easy street We're on easy street, And it feels so sweet, Cause the world is but a treat, When you're on easy streetĪnd we're breaking out the good champagne, We're sitting pretty on the gravy train, And when we sing every sweet refrain, Right here on easy street If you ever need to torture someone in your basement (not that we're advising you to do that), here's the song you need. We're happy to be a part of such creative use of music in such an iconic show."
"I think the show used it brilliantly framing such an upbeat song as a torture advice is a work of genius by the music supervisor. "I didn't really understand why a show like The Walking Dead would want to use such an upbeat, over-the-top, in-your-face 'happy' song but now I understand – to torture someone, of course. But when they heard it, the show reached out and asked to use it.
Writer Jim Bianco has spoken about its involvement with the show, telling The Independent: "Exactly how the song got into their hands is a mystery to me. And it appears that you haven't been put off too much by it, as it has already risen up to number 21 in the iTunes downloads chart as of Tuesday morning.
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